Market Development Manager

JOB DESCRIPTION

Job Title: Market Development Manager
Location: Lakeland, FL
Pay: $125K–$150K + commission
Schedule: 1st shift, Monday–Friday

Job Summary:

The Market Development Manager plays a key role in driving sales growth by developing and executing go-to-market strategies in industrial markets. This role focuses on expanding the customer base, increasing market share, and aligning customer needs with the company’s service capabilities. You’ll lead a team to pursue new opportunities, deepen client relationships, and deliver profitable results through strategic planning and execution.

Must have experience working in power plants, energy production, or utility-scale electricity operations.

Key Responsibilities:

  • Define a vertical market segment (go-to-market approach) as it relates to an industrial user’s maintenance, reconstruction, or new construction needs.
  • Develop a comprehensive business plan and corresponding budget that delivers profitable sales growth in your Industrial Market Segment.
  • Generate demand for services and products within your assigned industrial market segment.
  • Make repetitive and frequent contact with existing and future customers to present how we can meet their needs.
  • Develop and execute a plan that drives constant contact with existing customers and key prospects at multiple levels throughout an organization.
  • Pursue and capture profitable revenue opportunities.
  • Develop and maintain deep-rooted relationships at multiple levels within a customer organization.
  • Research various industrial, manufacturing, and processing industries to identify potential customers and apply findings in a strategic and actionable manner.
  • Produce consistent and accurate sales and forecasting reports to ensure organizational preparedness.

Education:

  • Bachelor’s degree preferred or 10+ years of industry experience in lieu of a degree.

Experience:

  • Prior sales, marketing, or market segment leadership experience is a plus.
  • Power Generation experience is required. Must have experience working in power plants, energy production, or utility-scale electricity operations.

Knowledge, Skills & Abilities:

  • Exceptional work ethic and drive to succeed.
  • Execution and results mindset.
  • General knowledge of heavy industrial markets is preferred.
  • Intermediate computer skills required in Microsoft Office.
  • Ability to thrive in a fast-paced, exciting, and demanding environment.

Work Location & Travel:

  • Travel to client and customer sites is required.
  • Days and hours of work may vary at times to include some evenings and weekends.

Work Environment:

  • Corporate office environment.
  • Drug-free workplace.
  • Must be able to pass a post-offer/pre-placement drug screen.
  • Must submit to a post-offer/pre-employment background check.

Physical Requirements:

  • Must be able to communicate clearly through speaking, listening, and writing.
  • Requires strong problem-solving and reasoning abilities, including deductive and inductive thinking.
  • Must have close-range vision and the ability to recognize and address potential issues.
  • Ability to travel to client sites is required, and flexibility for occasional evening or weekend work may be necessary.
  • The role also requires working in a standard office environment and passing a post-offer drug screen, physical, and background check.

LOCATION

Lakeland, Florida

PAY

$125k - 150k